103: The role of insights in new product innovation – a chat with Marnie Steffe of Elida Beauty

Innovation can make or break a company’s future, but what’s the role of insights teams in helping innovative products be successful?

To discuss the topic, Host Jennifer Vogel is joined by Marnie Steffe, Insights and Innovation Director at Elida Beauty and a valued member of the Voxpopme Advisory Board.

Catch previous episodes: /reel-talk-market-research-podcast/

“Reel Talk” is presented to you by Voxpopme, the leader in video surveys. Learn more about using video surveys in your market research here: https://www.voxpopme.com.

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