83: How to use Jobs to Be Done to make progress

On this episode of “Reel Talk: The Customer Insights Show,” we are talking about Jobs to be Done – a topic that has come up here and there on many episodes. So in this episode, let’s discuss that subject a bit more in-depth.

Host Jennifer Vogel is joined by Stephen Wunker – author of “Jobs to Be Done: A Roadmap for Customer-Centered Innovation” to get our questions about Jobs to be Done answered.

Join us and check out Stephen’s book here: https://lnkd.in/gS_ryv9h

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Send in a voice message: https://podcasters.spotify.com/pod/show/customer-insights-show/message