113: Why Transformative Brands are the Future of Customer Connection

Let’s talk about the impact transformative brands have and how companies go about creating them. To discuss that topic, Jennifer Mancusi welcomes back to “Reel Talk” Emmanuel Probst, Senior Vice President – Brand Health Tracking, at Ipsos, and author of “Assemblage: The Art and Science of Brand Transformation.”

Join us and grab a copy of Emmanuel’s book here: https://lnkd.in/ghC2J8AX

Catch previous episodes: /reel-talk-market-research-podcast/

“Reel Talk” is presented to you by Voxpopme, the leader in video surveys. Learn more about using video surveys in your market research here: https://www.voxpopme.com.

—

Send in a voice message: https://podcasters.spotify.com/pod/show/customer-insights-show/message